68 Enterprise AI Focus – S&P 500 Companies = 50% & Rising Talking-the-Talk . Source: Goldman Sachs Global Investment Research, ‘S&P Beige Book: 3 themes from 4Q 2024 conference calls: Tariffs, a stronger US dollar, and AI’ (2/25) Quarterly Earnings Call Mentions of ‘AI’ – S&P 500 Companies (2015-2025), per Goldman Sachs Research % of S&P 500 Companies Mentioning ‘AI’ ‘Traditional’ Enterprise AI Adoption = Rising Priority